From that moment on, early adoption became a motivator for several U.S. Many heard about NFTs for the first time when news outlets reported the high-value sale of Beeple crypto art piece “The First 5,000 Days” by auction house Christie’s. NFT interest tied to high-profile announcements Either way, figures from both 20 suggest that consumers the United States, UK, and Germany were initially less interested in NFTs than those from other countries in the world. One global consumer survey on NFT adoption per country, for example, was held in September 2021 – or half a year before the figures shown here. Charts to measure whether an NFT hype was still present or not in 2022 started to appear as consumer data was not always available. This according to information that was compiled from Google Trends, looking at how often people from around the world were searching for the keyword "NFT". Monthly consumer searches for "NFT" on Google in 70 countries worldwide 2021-2022Ĭonsumers from Asia and Oceania were more interested in NFTs than their counterparts from Europe, Latin America, or MENA. Unsurprisingly, Ronaldo ranked first again, as the average media value of one of his Instagram posts was 985,441 U.S. Many celebrities and athletes are brand spokespeople and generate additional income with social media advertising and sponsored content. Fall 2020 data reveals that Instagram is also one of the most popular social media for teens and one of the social networks with the biggest reach among teens in the United States. Instagram users are aged 34 years or younger. Instagram audiences are predominantly young – recent data states that almost 60 percent of U.S. In 2020, there were over 114 million Instagram users in the United States and experts project this figure to surpass 127 million users in 2023. The cross-platform app rached one billion monthly active users in mid-2018. The platform allows users to post and share their images online and directly with their friends and followers on the social network.
Instagram is a photo-sharing social networking service that enables users to take pictures and edit them with filters. Instagram's own account was ranked first with roughly 504 million followers. He is the most-followed person on the photo sharing app platform with 440.41 million followers. Instagram accounts with the most followers worldwide 2022Ĭristiano Ronaldo has one of the most popular Instagram accounts as of May 2022.